Pricing

Free, with no account

Enter a domain and you get both scores out of 100, every component and its points, and the exact DNS record, file or tag to publish for each finding. You can re-check a single item after a fix, fetch the page as any named crawler, email yourself the report and share a saved copy. None of that asks for a card, an email address or a sign-up.

There is no trial clock on the free side and no feature held back to force an upgrade. The paid options below buy time and attention, not access to the checks.

Monitoring: $12 a month per domain

A 14-day free trial first, then $12 a month. Cancel any time from your own page; there is no contract and no notice period.

• Both scores rechecked every week, with the history kept so you can see what changed and when.
• An alert within a day of any change to DNS records, robots.txt, redirects, certificates or crawler access, whether you made it or not.
• DMARC report analysis: forward your aggregate reports and see every service sending as your domain and whether it authenticates, which is what tells you it is safe to move to p=reject.
• A weekly email with both scores, what changed and the fixes worth doing. It can be turned off while keeping the alerts.

Fix packages, fixed price per domain

One-off engagements where we make the changes, or hand your DNS and web people the exact values to publish. Every package ends with a rescan that proves the fix, and the email package also confirms with a live test message.

• Email authentication, $199. SPF cleaned up, DKIM enabled at every sender you actually use, DMARC moved to reject with reporting.
• Discoverability essentials, $399. robots.txt, sitemap, redirects and canonical host; Organization, WebSite and page-type structured data; title, description, llms.txt and the opening paragraph.
• Email and discoverability together, $499.
• Crawler unblocking, $99. CDN or firewall rules so search and AI crawlers actually receive the page, verified with fetch-as-crawler.

What is not charged for

• Scanning any domain, as often as the rate limits allow.
• The emailed report and the shareable saved report.
• The MCP server and the JSON API, within the anonymous allowance. An API key lifts that allowance and comes with any purchase.
• The embeddable trust seal and its verification page, for any domain that earns it.
• Asking a question. A fix request is free and answered within one business day, whether or not you buy anything.

How payment works

Checkout runs on Stripe. Card details are entered on Stripe’s page and never reach us; we receive your email address, the amount, the package and Stripe’s identifiers. Monitoring is billed monthly and managed through the Stripe customer portal, reached from your own page, where you can change the card, pause or cancel.

Prices here are the live ones. If a figure on this page ever disagrees with the checkout page, the checkout page is correct and we would be glad to know, at [email protected].

Questions people ask before buying

• Do I need monitoring to use the free checks? No. The checks are complete on their own; monitoring watches them for you afterwards.
• Is it per domain or per account? Per domain. There is no account, and no per-seat charge.
• Do you need access to my DNS or my site? Only if you want us to make the changes. Otherwise you get the exact values and publish them yourself.
• What if the fix does not work? The package is not finished until a rescan shows it. If a finding turns out to need something outside the package, we say so before charging for more.
• Can I get an invoice or pay annually? Ask at [email protected] and we will sort it out.